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CM3419 Customer Insights

Yorkshire Water is establishing a multi-supplier framework for customer research and insights to support their Asset Management Period 8 strategy and regulatory obligations to Ofwat. They need providers able to deliver qualitative and quantitative research including satisfaction tracking, willingness-to-pay studies, segmentation, and behavioral insights.

You'll want to look if you have experience in customer research, regulatory insight, or market research for utilities or regulated sectors and can deliver both qualitative and quantitative methodologies at scale

  • Strong expertise in regulatory research
  • Water sector experience or experience in analogous regulated industries
  • Ability to deliver innovative research techniques and advanced analytics
  • it needs coverage across the whole UK

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